Executive Level Overview of Social Media for Busy Professionals

Create Your Social Media Strategy With Our Training!
New Training Coming in March 2010!

TOPICS COVERED:

• Why You Can’t Afford to Ignore Social Media
• Finding Your Customers Online
• Incorporating a Social Media Strategy into your Business Plan
• Conducting Market Analysis Before Jumping In
• Creating a Power-Brand
• Combining Social Media with Your Website
• Crafting Your Message
• Repurposing Your Content into Multimedia
• Refining Your Sales Process for Social Media
• Fitting it All Together

BONUSES

• Pre-Planning Tips
• Social Media Cheat Sheets
• Q&A With Social Media Works
• Case Studies

Tools we cover:

• Facebook, LinkedIn, Twitter, Online Video
• Other sites: Article sites and Social Bookmarking
• Business Blogging

High level overview:

• Benefits of each site / differences
• Practical ways you can use these tools
• Case studies
• How this can tie into your overall marketing plan
• How this can fit into your website
• How you can repurpose content
• How to create a strategy
• What’s next…